Marketing and advertising businesses should have business insurance to protect against potential financial losses that may occur as a result of various risks. Some common things that can go wrong in a marketing and advertising business include:
- Professional liability: Marketing and advertising businesses may be held liable for errors or omissions in their advice or services, which can result in financial losses for clients.
- Cyber attacks: Marketing and advertising businesses may store sensitive client information electronically, which can make them vulnerable to cyber-attacks.
- Property damage: Marketing and advertising businesses may need to protect their office and equipment from damage or loss due to events such as fire, theft, or natural disasters.
- Business interruption: Marketing and advertising businesses may lose income if their business is interrupted due to an event such as a natural disaster or other unforeseen circumstance.
- Employee injury: Marketing and advertising businesses may be held liable for injuries sustained by employees while on the job.
- Copyright infringement: Marketing and advertising businesses may face claims of copyright infringement if they use copyrighted material without permission,
- Defamation: Marketing and advertising businesses may face claims of defamation if they publish false or misleading statements that damage the reputation of an individual or business.
Having the right business insurance in place can help protect a marketing and advertising business from these and other potential risks. Common types of insurance for marketing and advertising businesses include general liability insurance, professional liability insurance, cyber liability insurance, property insurance, media liability insurance and workers’ compensation insurance.
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